Why Couples Are Choosing Custom Engagement Rings Over the Chain Store Case

There’s a moment in every jewelry store visit that feels a little deflating, rows of rings behind glass, all variations of the same thing, and a salesperson asking what your budget is before they even ask about her.

It doesn’t have to go that way.

At Kenda Kist Jewelry, we work with custom fine jewelry artist Marty Markel, a goldsmith with over 20 years of experience who builds engagement rings from the ground up, starting with what matters most to you.

Start With the Stone

The center stone is everything, and you have more options than you think. Marty has access to an extensive network of natural and lab created diamonds and gemstones — which means you’re not limited to what’s sitting in a case. Lab created stones in particular have changed the game for couples who want a larger, higher quality stone without the price tag of a mined diamond. Same brilliance. Same durability. A fraction of the cost.

 Whether you want a classic diamond, a sapphire, an emerald, or something unexpected, we can source it.

Made for you. Not for Everyone 

Once you have your stone, the real design work begins. Marty works with couples at every stage — from “I have no idea where to start” to “I have my grandmother’s diamond and I want to do something with it.” Heirloom work is one of his specialties. If you have a family stone sitting in a drawer, he can build it a setting worthy of the next chapter.

 And don’t overlook the other ring in the equation. Marty’s custom men’s bands are anything but ordinary. Light weight ceramic opal inlay, mixed metals, unconventional stones. For the partner who wants something as considered as the engagement ring itself.

The Detail Is the Difference

What you won’t find at a chain store is a goldsmith at a jeweler’s microscope, setting stones by hand with the precision that only comes from decades of practice. Every ring Marty creates is built to last a lifetime, and to look like nothing else out there.

More then a Ring

When you choose a custom piece through Marty, you’re doing something the chain stores can’t offer — you’re investing in a local artist, a small business, and a craft that’s been built by hand for over 25 years right here in Raleigh. That means something.

Ready to Start?

Custom pieces take time, and that’s a good thing. It means every decision is intentional.

Kenda Kist Jewelry is located at 741 West Johnson Street in Raleigh, NC, inside the KK Collective. Consultations are available by appointment.

>> Book your consultation here